Social Bookmarking CE

 Grant                       Peres                      Emerging Tech


The article is written by Angela West and focuses on social bookmarking and its social impacts. She also highlights Facebook and Twitter and their relevance to social bookmarking. Are they killing the trend or adding to the excitement? West talks about how businesses should react and take advantage of this trend. Social bookmarking is a trend that is here to say and can reaped large benefits in the future if businesses get involved. There are ad campaigns that have already launched based around social bookmarking being used as a platform. Beyond that, a business doesn’t need to do much to take advantage of social bookmarking sites besides offer content worthy enough to be bookmarked. Social bookmarking relates to emerging technologies because it is an important web categories that has only gained popularity. Certain websites remain as "go to" sites because they are well established as social bookmarking sites. Their reputations direct users towards them. Users then use the sites as tools to find quick and easy information as well as discuss topics of interest to them. Pinterest has huge web traffic and serves as a prime example of the purpose of social bookmarking.